Uncharted Territory by Gradient Works

Uncharted Territory by Gradient Works

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The Cold Email Conundrum
Today's GTM AI use cases rely on email. Email is hard.
Nov 20 • 
Hayes Davis
Welcome to the Team! Now Fix Everything.
How to diagnose problems and make an impact in a new GTM role.
Nov 13 • 
Hayes Davis

October 2025

3 GTM Observations for Q4
A few things on my mind as we prepare for 2026.
Oct 30 • 
Hayes Davis
Building Great Territories with Joe Ort
Carves, holdovers, ROE and more.
Oct 23 • 
Hayes Davis
42:14
Build or Buy?
The question has never been more pressing for GTM teams.
Oct 16 • 
Hayes Davis
Taking the Terror out of Territories
It won't be a dream, but it doesn't have to be a nightmare.
Oct 9 • 
Hayes Davis
You Are Not AI Native
Notes from the Pavilion GTM 2025 conference.
Oct 2 • 
Hayes Davis

September 2025

Outbound Sequence Benchmarks for 2025
In which I painstakingly aggregate numbers from the Internet so you don't have to.
Sep 18 • 
Hayes Davis
Stop Failing Front-Line Sales Managers
The highest-leverage role in GTM deserves some help. (Plus benchmarks!)
Sep 11 • 
Hayes Davis
A Multi-CRM Survival Guide
Connect, consolidate and avoid greenfields.
Sep 4 • 
Hayes Davis

August 2025

4 AI Prompts to Tailor Any Pitch
Challenger-style tailoring meets 2025 technology.
Aug 28 • 
Hayes Davis
Book Review: The Challenger Sale
What does this 14 year old classic mean in the age of AI?
Aug 21 • 
Hayes Davis
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