Uncharted Territory by Gradient Works

Uncharted Territory by Gradient Works

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Secrets of Segmentation with Grant Hefler
Nerding out about account segmentation with SBI Executive Consultant Grant Hefler.
Dec 11 • Hayes Davis
55:00
The State of GTM AI with Kristina McMillan
AI lessons from 300 GTM leaders with Scale Venture Partners EIR Kristina McMillan.
Dec 4 • Hayes Davis
51:59

November 2025

The Cold Email Conundrum
Today's GTM AI use cases rely on email. Email is hard.
Nov 20 • Hayes Davis
Welcome to the Team! Now Fix Everything.
How to diagnose problems and make an impact in a new GTM role.
Nov 13 • Hayes Davis

October 2025

3 GTM Observations for Q4
A few things on my mind as we prepare for 2026.
Oct 30 • Hayes Davis
Building Great Territories with Joe Ort
Carves, holdovers, ROE and more.
Oct 23 • Hayes Davis
42:14
Build or Buy?
The question has never been more pressing for GTM teams.
Oct 16 • Hayes Davis
Taking the Terror out of Territories
It won't be a dream, but it doesn't have to be a nightmare.
Oct 9 • Hayes Davis
You Are Not AI Native
Notes from the Pavilion GTM 2025 conference.
Oct 2 • Hayes Davis

September 2025

Outbound Sequence Benchmarks for 2025
In which I painstakingly aggregate numbers from the Internet so you don't have to.
Sep 18 • Hayes Davis
Stop Failing Front-Line Sales Managers
The highest-leverage role in GTM deserves some help. (Plus benchmarks!)
Sep 11 • Hayes Davis
A Multi-CRM Survival Guide
Connect, consolidate and avoid greenfields.
Sep 4 • Hayes Davis
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